Episodes Articles
Can You Have Too Many People Working on Your Blog?
January 31, 2014

This week on Social Brand Chat presented by KXIC we discussed a question we received last week after our first Content Marketing Boot Camp in Cedar Rapids: “Can you have too many people working on your blog?” During past episodes … Read More
How Do You Know Which Content to Try First?
January 24, 2014

This week on Social Brand Chat presented by KXIC we discussed a question we received recently following a Social Media Club Des Moines event: “How do we choose which platform to try first for content?” Getting started with content marketing … Read More
How to Develop Content for Different Audience Segments
January 17, 2014

This week on Social Brand Chat presented by KXIC we discussed a question we received recently following a Social Media Club Des Moines event: “If our customers have different interests (maybe location or topics), how do we segment our content?” … Read More
What’s an Appropriate Social Media Response Time?
January 10, 2014

This week on Social Brand Chat presented by KXIC we discussed a question via Facebook from Genie Maybanks of New Pioneer Co-op: “What is an ‘appropriate’ response time for a question on your Facebook page or Twitter?” This is a … Read More
Can You Measure Blogging ROI?
January 3, 2014

This week on Social Brand Chat presented by KXIC we discussed a question via Twitter from Mike Gerholdt: “Can I equate my blogging efforts to sales to show ROI?” This is a question many bloggers grapple with. Both business blogs … Read More
How to Manage Your Personal and Professional Social Media Presence
December 27, 2013

This week on Social Brand Chat presented by KXIC we discussed a question via Twitter from Kiley Dorton: “How do I protect the images of my private-self, public-self, work-self, and dad-self when posting/interacting?” While Kiley’s question doesn’t relate directly to … Read More
What’s the Best Way to Link Facebook and Instagram?
December 20, 2013

This week on Social Brand Chat presented by KXIC we discussed a question via Twitter from Laura Cyrek: “What’s the best way to link your Facebook brand page to your Instagram feed? (I’m looking to add a “tab” on the … Read More
How Do I Drive Employee Engagement on a Company Blog?
December 13, 2013

This week on Social Brand Chat presented by KXIC we discussed a question via Twitter from Mike Gerholdt: “How do I drive employee engagement on a company blog?” As we’ve discussed before, your employees are one of your organization’s greatest … Read More
How Do You Make Time for Content Marketing?
December 6, 2013

This week on Social Brand Chat presented by KXIC we discussed a question via Google+ from Geri Seiberling: “How do you make time for content creation?” Time management is one of the biggest challenges that marketers struggle with when it … Read More
Is Google+ Worth the Time?
November 29, 2013

This week on Social Brand Chat presented by KXIC we discussed a question via (what else?) Google+ from Stephan Hovnanian: “How do I decide if Google+ is worth it?” Great question and definitely one that many grapple with. Let’s chat … Read More