Nick Westergaard is a strategist, speaker, author, and educator. His work helps those struggling to stand out in our crowded, distracted world.
As Chief Strategist at Brand Driven Digital, he’s spent his career building standout brands at organizations of all sizes—from small businesses to Fortune 500 companies to President Obama’s Jobs Council. As a lecturer at the University of Iowa’s Tippie College of Business, he teaches students and professionals how to craft standout presentations that drive action. Nick is the author of Brand Now and Get Scrappy and a sought-after keynote speaker at conferences and corporate events throughout the world.
A contributor to the Harvard Business Review, Nick is a go-to source for the press including US News & World Report, Entrepreneur, Forbes, Mashable, and more. As host of the popular On Brand podcast, he has interviewed thought leaders like Seth Godin, Guy Kawasaki, Laura Ries, and Tom Peters; brand builders from the likes of Adobe, Ben & Jerry’s, Maker’s Mark, Mastercard, the Minnesota Vikings, Salesforce, and Whole Foods; as well as icons Alan Alda and Apolo Ohno.
Nick has served as a TEDx speaker coach and a mentor at the Iowa Startup Accelerator. Nick sits on boards for the University of Iowa School of Journalism and Mass Communication, the Iowa City Area Business Partnership, and FilmScene.
He lives with his wife, five kids, two dogs, and one cat in Coralville, Iowa.
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Working with President Obama’s Jobs Council, Nick led our team of national stakeholders, industry partners, and educators in creating the Right Skills Now brand to combat the talent shortage in advanced manufacturing. He helped us build the brand from the ground up and launch it online. Nick combines classic, proven branding insights with the latest digital marketing best practices.
Darlene Miller, Permac Industries/President Obama’s Council on Jobs and Competitiveness
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