Episodes Articles
Hello, On Brand Podcast. (Goodbye, Social Brand Chat.)
December 31, 2014
A new year brings many new things. One of the things that I’m most excited about is a new podcasting announcement. Recently, DJ Waldow and I hung up our headphones from our 100-episode run as hosts of The Work Talk … Read More
What the New 2015 Facebook Page Rules Mean for Your Brand
December 12, 2014
This week on Social Brand Chat presented by KXIC we discussed some changes to the newsfeed algorithm and Facebook pages coming in 2015. These updates impact marketers using the world’s largest platform in both organic and paid capacities. Let’s chat about this.
What’s the Difference Between a Retweet and a Quoted Tweet?
December 5, 2014
This week on Social Brand Chat presented by KXIC we discussed a question from a recent social media workshop, “What’s the difference between a retweet and a quoted tweet?” With RTs, MTs, HTs, quoted tweets, mentions, and more, Twitter has … Read More
How Should You Respond to a Social Media Mistake?
November 24, 2014
This week on Social Brand Chat presented by KXIC we discussed a question spurred by several recent incidents in the news, “How should you respond to a social media mistake?” Whether you’re Dave & Buster’s with a regrettable tweet or Uber’s … Read More
What’s the Best Social Network for Retail?
November 13, 2014
This week on Social Brand Chat presented by KXIC we discussed a question from Derek Overbey submitted via Facebook, “What’s the best social network for retail business?” This is a timely question for many with the holiday season on the horizon. … Read More
Can Facebook Influence Elections?
November 7, 2014
This week on Social Brand Chat presented by KXIC we discussed the recent mid-term elections and the role that Facebook may be playing in influencing the outcome. We also took a question from Kayla Plante via LinkedIn, who asked, “Can … Read More
Reaching 55+ on Social Media, Is Taco Bell Leaving Social Media?
October 31, 2014
This week on Social Brand Chat presented by KXIC we discussed a question from Beth O’Shaughnessy via LinkedIn, who asked, “How can you reach the 55+ demographic on social media?” Another great (and common) question that many marketers have as … Read More
Social Media Unicorns + Monica Lewinsky Joins Twitter
October 24, 2014
This week on Social Brand Chat presented by KXIC we discussed a question from Marina Byezhanova, who told us that one of her biggest social media staffing challenges was finding the right people. Let’s chat about this.
The Lowdown on Repurposing Content & Dreamforce 2014
October 17, 2014
This week on Social Brand Chat presented by KXIC we discussed a question from my Content Marketing Boot Camp at MarketingProfs B2B Marketing Forum last week in Boston, “Is it OK to repurpose content?” Good question! Sometimes we can wring our … Read More
How Do You Find Time to Blog?
September 19, 2014
This week on Social Brand Chat presented by KXIC we discussed a question from Tyler Scott via Twitter who asked, “How do you find the time to blog?” We all know that creating content is key (some would say it’s … Read More