Episodes
How AI Is Rewriting Answer Optimization
September 29, 2025
Few business thinkers have shaped customer experience and marketing as profoundly as Jay Baer. A 7th-generation entrepreneur, best-selling author, and creator of six multi-million-dollar companies, he’s helped more than 700 brands, from Nike to the United Nations, grow and connect … Read More
Taylor’s Version, Pt 3: Eras & Education
September 25, 2025
In this episode of On Brand Taylor’s Version, we’re joined by Stephanie Burt, poet, critic, and professor of English at Harvard University. Stephanie made headlines when she created and taught one of the very first college courses on Taylor Swift … Read More
Creative Swings, Not Cracker Barrel
September 22, 2025
What do Hot Wheels, Disney, Burton, and WWE have in common? They’ve all had Mark Michaylira driving their brand forward. With two decades of creative leadership behind some of the world’s most beloved names, Mark knows how to make work … Read More
Taylor’s Version, Pt 2: Fearless Focus
September 18, 2025
In this episode of On Brand: Taylor’s Version, we’re joined by Emily Campion — Henry B. Tippie Fellow and Associate Professor at the University of Iowa’s Tippie College of Business. Emily’s research explores how organizations hire and develop talent. But … Read More
TikTok and the Future of Storytelling
September 15, 2025
Few platforms have changed culture as quickly—or as globally—as TikTok. Khartoon Weiss, VP and GM of North America and Global Business Solutions, is at the center of it, helping brands and businesses connect with audiences in ways that are creative, … Read More
Taylor’s Version, Pt 1: Swift Strategy Secrets
September 11, 2025
In our first episode of On Brand: Taylor’s Version, we’re joined by Sinéad O’Sullivan — aerospace engineer turned business strategist, former head of Strategy at Harvard Business School, professor, and co-founder of a global investment fund. She’s advised everyone from … Read More
The Stories That Made Guy Kawasaki a Wiser Guy
September 8, 2025
What makes an idea—or a person—truly remarkable? Guy Kawasaki has spent decades evangelizing some of the world’s most influential brands—from Apple to Canva—and helping ideas spread in ways that stick. In his new book, Wiser Guy, he shares the lessons, … Read More
How Brand Experience Works at LinkedIn
September 1, 2025
What makes a brand experience unforgettable? Laura Parkinson, Global Head of Brand Experience at LinkedIn, has created standout experiences at Apple, Google, and now LinkedIn. She leads the team behind the company’s most influential moments—online and in person—and knows how … Read More
The Women Behind Microsoft’s 50-Year History
August 25, 2025
What happens when the women who helped build Microsoft finally get their story told? In her new book, The Women of Microsoft, Miri Rodriguez—Senior Storyteller at Microsoft, CEO of Empressa.ai, and award-winning author—spotlights the pioneers who shaped both the company … Read More
Inside Google’s Grip on Advertising
August 18, 2025
How did Google become one of the most powerful forces in advertising—and what happens when that power crosses the line? Ari Paparo, ad tech veteran, Marketecture founder, and author of Yield: How Google Bought, Built, and Bullied Its Way to … Read More
