Author Archives: Nick Westergaard

Every business has a story to tell. But how do you find that story? My first job out of college was in marketing for a small educational publishing company in Iowa City. The company’s founder, Doug, was a true character—an … Read More →

Scott Monty is an executive coach, advisor, and speaker who helps leaders find clarity and drive growth. A former executive at Ford, he merged technology with humanity to shape the company’s global social media strategy. Ranked by The Economist as … Read More →

Dr. James Richardson, founder of Premium Growth Solutions, returns to On Brand to share more insights on scaling CPG brands. A cultural anthropologist turned business strategist, he has advised over 150 brands, including Dude Wipes and Dr. Squatch. He also … Read More →

Derek K. Hubbard is Manager of Public Relations for Southwest Airlines. In his role, Derek shares the story of Southwest with audiences across a variety of channels. For more than 10 years, Derek has been a sought-after expert on how … Read More →

Todd Bracher, founder of BRACHER, is a leading industrial designer and strategist with 25+ years of experience. He shares how he blends design, science, and business to drive innovation, launch groundbreaking products, and advise top brands on differentiation. We discussed … Read More →

Stories can help us do many things. Like inspire action toward our goals … When it comes to celebrity encounters, I’m somewhat lucky. In my travels through the years, I’ve randomly bumped into Martin Sheen, Reba McEntire, Marc Maron, and … Read More →

On this episode of On Brand, Jennifer van Dijk, CEO of Superplastic, shares how the company is redefining entertainment by turning animated characters into cultural icons. With 23+ million social media followers, Superplastic blends storytelling, commerce, and AI to create … Read More →

In this episode of On Brand, we’re celebrating creativity with Victoria Lozano, Executive Vice President at Crayola. As Crayola kicks off its annual Creativity Week, Victoria joins us to discuss the brand’s mission to inspire imagination and innovation in children … Read More →

Elie Jacobs is a Founding Partner at Purposeful Advisors. With a career that began in President Clinton’s post-presidential office, Elie has worked for some of the world’s leading public affairs and strategic communications consultancies helping clients navigate the increasingly crisis-fraught … Read More →

Tommy Means is a Founding Partner & Chief Creative Officer at Mekanism. In his nearly twenty years in the industry, he has created award-winning campaigns for brands including Molson/Coors, Nike, Apple, The North Face, Pepsi, Disney, and 20th Century Fox. … Read More →