Tag Archives: #socialbrand15

On this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed some big changes in store on Twitter. Specifically their new CEO, stagnating use numbers, and possibly losing their 140-character limit. … Read More →

“So many marketers have never walked a mile in their user’s shoes.” While we joked about playing “buzzword BINGO,” Litmus’ Justine Jordan and I spent a lot of time talking about mapping the customer journey and designing intentional experiences. Before she … Read More →

“This is a cultural shift. Not an operational shift. You have to understand people first.” As the SVP of Marketing for Sysomos and co-author of The Now Revolution, Amber Naslund understands the impact people — both internally and externally — … Read More →

On this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed some new insights from a Pew Research Center study. Specifically the fact that Instagram and Pinterest usage has doubled … Read More →

“Today brands need to surgically remove and filter insights.” How can we make sense of it all? This week on the On Brand podcast I was joined by two old friends, Tim Hayden and DJ Waldow. These two innovative marketers … Read More →

Was Dr. Watson from the Sherlock Holmes stories the original brand manager? That’s the theory Scott Monty posed at the top of the show. Scott is the executive editor and co-host of the Sherlock Holmes website and podcast I Hear of Sherlock Everywhere. … Read More →

On this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed some new data on Snapchat use that reinforces why this is a social network we’re spending more and more … Read More →

“I’m a teacher in everything I do.” As an international speaker, author, consultant, and educator, Mark W. Schaefer does a lot of teaching. On top of that, he’ll join us in Iowa this fall as a keynote at the Social … Read More →

This week on Social Brand Chat presented by KXIC we discussed a question from a recent social media workshop, “What’s the difference between a retweet and a quoted tweet?” With RTs, MTs, HTs, quoted tweets, mentions, and more, Twitter has … Read More →