Tag Archives: google

On this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City — Jerry and I discussed just how much of the online advertising apple is owned by Google and Facebook (SPOILER ALERT: about 50%.) Listen … Read More →

“Branding is blocking and tackling.” Guy Kawasaki would know. As a brand evangelist for some of the biggest brands in history including Apple, Android, and Wikipedia, Guy knows that “bringing the good news” is a lot of work. I couldn’t … Read More →

On this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a new retweet feature from Twitter plus speculation on the social network’s acquisition. As Twitter’s stock price crept up … Read More →

“Digital has democratized marketing … Consumers are playing an active role in defining our brands.” Barbara Apple Sullivan would know. As the founder and managing partner at Sullivan, she’s helped complex regulated brands like American Express and Merrill Lynch build … Read More →

On this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a recent development from Google. On last week’s show, we shared new data illustrating that Facebook is far from … Read More →

This week on Social Brand Chat presented by KXIC we discussed a question from Kimberly Kurimski via Google+: “How do I get others to engage with me? Do I need to specialize in one thing?” Social media is supposed to be … Read More →

This week on Social Brand Chat presented by KXIC we discussed a question via (what else?) Google+ from Stephan Hovnanian: “How do I decide if Google+ is worth it?” Great question and definitely one that many grapple with. Let’s chat … Read More →

You often hear couples talk about saying those three little words — I love you. However, in the relationship between a brand and their customers, it’s four little words that can make all the difference in the world.

If you’ve been to LinkedIn lately, you’ve probably noticed that things look a bit different. While LinkedIn doesn’t have us addicted with the co-dependent ferocity of Facebook and Twitter, the executive-focused social network is proving to be a valuable space … Read More →

My most trafficked post of 2011 occurred exactly one year ago. The post provided early insights and a review of a new social network called Google+. In hindsight the traffic spike isn’t really surprising as it’s a big new social … Read More →