How Often Should You Podcast?


This week on Social Brand Chat presented by KXIC we discussed a question from one of our recent Content Marketing Boot Camps: “How often should you podcast” What a great question! Let’s chat about this.

During this week’s podcast we took a look at how often you should publish new podcast episodes. Like blogging, the answer depends on several factors. However, the general best practices remain the same. You should try to publish as often as you can, as consistently as you can. Like a radio show, your podcast (called an “internet radio” show by some) should have a schedule that sets audience expectations and helps you build up a solid routine.

For this week’s social media news, we discussed a local video of a state trooper almost getting hit during a routine traffic stop that got some national attention. It also serves as a good reminder to #slowdown.

Speaking of podcasting … you should attend one of our upcoming Content Marketing Boot Camps in Cedar Falls, Davenport, Ames, and Madison. This daylong intensive and interactive workshop will help you be a better blogger, video marketer, podcaster, and content creator. Listeners of the podcast get access to a special group rate of $125 when they use promo code KXIC to register for any of our Content Marketing Boot Camps.

Do you have a question about social media you’d like answered? Ask in the comments below, on our Facebook page, or on Twitter using #SocialBrandChat. Check out previous episodes of the Social Brand Chat podcast here.

Remember to subscribe to the show on iTunes — and don’t be shy about giving us a rating and review to help others find us. You can also listen to the show via Stitcher Radio.

Until next week, see you on the Internet!