Icons On Brand Episodes
How Poo~Pourri Uses Humor to Humanize Their Brand
March 28, 2016

When your business category is taboo, how do you get people to talk about it? Suzy Bátiz is the inventor and entrepreneur behind Poo~Pourri, an innovative brand that is literally changing the way we go to the bathroom. As founder … Read More
Guy Kawasaki on Being a Brand Evangelist
May 4, 2015

“Branding is blocking and tackling.” Guy Kawasaki would know. As a brand evangelist for some of the biggest brands in history including Apple, Android, and Wikipedia, Guy knows that “bringing the good news” is a lot of work. I couldn’t … Read More