Episodes
Immersive Content Experiences with Jamie Gier
May 2, 2022

Jamie Gier is CMO of Ceros, helping top brands like NBC Universal, United Airlines, and United Healthcare create immersive content experiences. In our always-on world, customers are looking for greater connection with their brands. This isn’t easy as there’s more … Read More
Lessons from Political Brands with Zee Cohen-Sanchez
April 25, 2022

Zee Cohen-Sanchez is the founder and executive director of Sole Strategies, a woman and minority-owned organization built by a team of political experts who specialize in strengthening grassroots campaigns at the community level. We discussed what personal brands and organizational … Read More
Finding the Right Marketing Team with Rob Simone
April 18, 2022

Rob Simone is Partner and President of Summer Friday, a boutique agency sitting at the intersection of ideas and execution. This week on the On Brand podcast, Rob joined me for a discussion on the agency business today, founding a … Read More
B2B Podcasting Best Practices with Prarthana Sibal
April 11, 2022

Prarthana Sibal is Head of Client Services at Pikkal & Co, a B2B podcast agency. This week she joined me on the On Brand podcast for a discussion of global podcasting markets and how to plan an effective B2B podcast.
Apolo Ohno on Pivoting and Purpose
April 4, 2022

Reinvention is at the core of Apolo Anton Ohno. He acquired and honed this skill over a decade of Olympic speed skating competition, during which he became the most decorated US Winter Olympian of all time. Apolo harnesses these experiences … Read More
Buying Out of the Ad Industry Boys’ Club (Teaser)
March 28, 2022

This week on the On Brand podcast, we have something a little different to share with you. Christy Hiler, president and owner of the Cornett agency, just launched a new podcast called Own It. This show features interviews with the … Read More
400th Episode + Eric Yaverbaum on Authenticity
March 21, 2022

This week’s interview marks 400 episodes of the On Brand podcast! First up, a special announcement from me. Then I’m joined by Eric Yaverbaum who literally wrote the book on public relations with Public Relations for Dummies. In addition to … Read More
Passion Brands vs. Rational Brands with Mathew Evins
March 14, 2022

As Chairman and Co-Founder of EVINS Communication, Mathew Evins has built his career in service of iconic brands in food and spirits (including Maker’s Mark!) and travel and hospitality. Today these passion brands mean more than ever to consumers. We … Read More
Keeping Your Brand Relevant with Jac Phillips
March 7, 2022

Jac Phillips has worked across a variety of industries including technology, banking, payments, and retail. Her most recent gig was leading marketing and partnerships at Visa. Throughout all of these roles, Jac’s focus has been constant—ensuring that established brands remain … Read More
Brand Naming Best Practices with Rob Meyerson
February 28, 2022

Rob Meyerson is a brand naming expert and author of the new book Brand Naming. And, as I said many times during the episode, “we don’t talk about brand naming enough!” Luckily Rob does and did so for us this … Read More