Tag Archives: edison research
Social Sound Bite: Why Your Brand Should Be Podcasting
March 16, 2018
On this week’s Social Sound Bite — recorded live at the KXIC studios in Iowa City — Jerry and I discussed some new podcast listenership data courtesy of the Infinite Dial 2018 study from Edison Research and Triton Digital. Listen for the … Read More
Social Sound Bite: Facebook Use Down for the First Time in 10 Years
February 23, 2018
On this week’s Social Sound Bite — recorded live at the KXIC studios in Iowa City — Jerry and I discussed some new data from Edison Research’s Infinite Dial study showing that Facebook use is down for the first time … Read More
Social Sound Bite: Which Social Networks Are Used Most Often
March 24, 2017
On this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City — Jerry and I discussed the latest social media insights from the 2017 Infinite Dial study from Edison Research (I also explained why this … Read More
March 2015 Brand Zeitgeist: #RaceTogether, New Social Trends
March 30, 2015
Each month as part of the On Brand podcast, we take a look back on the month that was. We reflect on the brand builders we chatted with here on the podcast and also discuss the biggest stories and pop-culture … Read More
Social Sound Bite: Why Meerkkat Matters
March 13, 2015
On this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a new social app on the block. It’s called Meerkat and it allows users to live stream video directly to their … Read More
How to Co-Create Brands with Tom Webster
March 2, 2015
“Your brand is not something you create. It’s a story that is told by you and your customers. It’s a co-creation.” As part of his role at Edison Research, Tom Webster spends a lot of his time carefully examining the relationship … Read More
Social Sound Bite: Facebook Is NOT Dead to Young People 12–24
February 27, 2015
On this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed new data from Edison Research on social media usage among Americans age 12–24. Of particular interest is the fact … Read More
The 8 Social Habits Brands Need to Know About
June 14, 2012
There’s not enough good research out there today. This fact is sad but true. It’s especially true in the social media space, where junk research and sensational headlines abound (example — earlier this week The Wall Street Journal forecasted Facebook’s … Read More
I speak to groups about social media marketing a lot. The audience make-up can vary greatly when it comes to social adoption from very advanced marketers looking to take their activity to the next level to small businesses trying to … Read More