Monthly Archives: December 2013
21 Experts on Which 2014 Social Media Trends to Watch
December 30, 2013
With another year behind us and a new year on the horizon, digital marketers are looking ahead with excitement. As new technology, tools, and trends emerge, we thought it might be useful to ask some of the industry’s brightest thought … Read More
How to Manage Your Personal and Professional Social Media Presence
December 27, 2013
This week on Social Brand Chat presented by KXIC we discussed a question via Twitter from Kiley Dorton: “How do I protect the images of my private-self, public-self, work-self, and dad-self when posting/interacting?” While Kiley’s question doesn’t relate directly to … Read More
The Age of Interruption Is Over
December 23, 2013
I recognize that I am a little biased on the subject but I think marketing is a noble profession. Helping organizations connect with customers and providing a channel for the exchange of goods and/or services helps both the local community … Read More
What’s the Best Way to Link Facebook and Instagram?
December 20, 2013
This week on Social Brand Chat presented by KXIC we discussed a question via Twitter from Laura Cyrek: “What’s the best way to link your Facebook brand page to your Instagram feed? (I’m looking to add a “tab” on the … Read More
What the New Facebook Algorithm Really Means for Your Brand
December 16, 2013
Has an angry social media marketer recently lost it in front of you? Do they look like they sat on something sharp? Allow me to explain. Recently Facebook changed their news feed algorithm and the digital “fit hit the shan” … Read More
How Do I Drive Employee Engagement on a Company Blog?
December 13, 2013
This week on Social Brand Chat presented by KXIC we discussed a question via Twitter from Mike Gerholdt: “How do I drive employee engagement on a company blog?” As we’ve discussed before, your employees are one of your organization’s greatest … Read More
The Case for Brand Marketing in a Start-Up World
December 9, 2013
I love Mad Men. But I also hate Mad Men. To be clear, I love the show – the acting, writing, and art direction. However, I dislike that it’s somewhat stunted the idea of marketers for our culture in the … Read More
How Do You Make Time for Content Marketing?
December 6, 2013
This week on Social Brand Chat presented by KXIC we discussed a question via Google+ from Geri Seiberling: “How do you make time for content creation?” Time management is one of the biggest challenges that marketers struggle with when it … Read More
Questions Are Currency
December 2, 2013
How can we create more engaging conversations via social media? How can we develop more helpful content for our online community? These are both common questions for brands of all shapes and sizes. In fact, you can answer these frequently-asked … Read More