Tag Archives: customer experience

bill price on brand

Bill Price was Amazon’s first Vice President of Global Customer Service and is the founder and president of Driva Solutions, dedicated to creating and sustaining highly effective customer contact strategies and operations, locally and globally. He is an analytics and … Read More


aidan fitzpatrick on brand

As founder of both Camo and Reincubate, Aidan Fitzpatrick has a history of building values-based brands. Keeping it simple, integrity-focused, and delight-based unites his work in creating a greater connection between brand builders and their tools. We discussed all of … Read More


jonathan byrnes on brand

“In the old days, branding was a very broad thing. Today it’s picking your spot.” Jonathan Byrnes knows a thing or two about building a profitable brand for the long haul. He’s a Senior Lecturer at MIT, founding partner of Profit Isle, and the author of two books and numerous HBR articles. He’s also my guest this week on the On Brand podcast. Enjoy! Read More


darren coleman on brand

“Building a brand is everyone’s job and it’s challenging. It can feel like moving a mammoth.” As the Founder and Managing Consultant at Wavelength Marketing, Darren Coleman helps brands throughout the world like Johnson & Johnson and Pepsi build standout … Read More


social sound bite

On this week’s Social Sound Bite — recorded live at the KXIC studios in Iowa City — Jerry and I discussed the latest data from the State of Branding 2018. The report breaks down the biggest challenges marketers face. Topping that list … Read More


social sound bite

On this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City — Jerry and I discussed what’s most important for customers when it comes to your brand experience. Top Gun themed hint: your customers have … Read More


bill price on brand

“Too often today we over-survey our customers.” As Amazon’s first Worldwide VP of Customer Service, Bill Price is a legend in the field of customer service. As an author and advisor, he continues to drive home the fact that service … Read More


nicholas-webb

“The future for both organizations and entrepreneurs is in leveraging innovation techniques to design masterful customer experiences.” Nicholas Webb knows a thing or two about both customers and innovations. As an inventor, he’s been awarded over 45 patents. He now … Read More


“So many marketers have never walked a mile in their user’s shoes.” While we joked about playing “buzzword BINGO,” Litmus’ Justine Jordan and I spent a lot of time talking about mapping the customer journey and designing intentional experiences. Before she … Read More


Say It with Video

March 24, 2009

In our last post we talked about our mantra for employing online video (borrowing a bit from the folks at FTD) — say it with video. We took some of our own advice and used video for our newly added … Read More


Nick has a knack for making complex topics simple.
Jacey Wilkins, National Institute of Metalworking Skills

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