TRUSTED BY LEADING BRANDS
CONNECT with STORY
Nick Westergaard helps leaders and marketers connect with their audiences through the power of story. Your audience will learn, laugh, and light up with ideas.
Nick’s Story
Nick Westergaard helps leaders and organizations tell their stories. He teaches at the University of Iowa’s Tippie College of Business, where he leads the Story Lab program. Nick is the author and illustrator of the books Brand Now and Get Scrappy, a contributor to the Harvard Business Review, host of the popular On Brand podcast, and a Moth StorySLAM Champion. More →
Called “one of the most jaw-dropping speakers,” when you work with Nick, your audience will …
Core Programs
The Story Leader
Helps leaders use five practical stories to build trust, strengthen alignment, and drive action across teams and organizations.
Helps leaders use five practical stories to build trust, strengthen alignment, and drive action across teams and organizations.
The Connection Crisis
hows teams how storytelling builds stronger communities through shared experience and collaboration.
hows teams how storytelling builds stronger communities through shared experience and collaboration.
Scrappy Brand Storytelling
Guides marketers to craft and activate clear brand story frameworks that cut through noise and create impact.
Guides marketers to craft and activate clear brand story frameworks that cut through noise and create impact.
Nick delivered an engaging session for my teammates, helping them build storytelling capabilities. These skills are so important to drive influence and lead change in a large company—I know my colleagues benefitted from Nick's frameworks, guidance, and expertise!
Cheryl Davenport
Nike
Nick Westergaard's books provide helpful frameworks and practical tools for standing out in our crowded, distracted digital world
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The Latest
The customer experience often feels like a series of accidental encounters, but Jeannie Walters argues it is actually the ultimate competitive lever. With over twenty years of experience helping brands like JPMorgan Chase and SAP, she moves beyond vague buzzwords … Read More
This past week was our Story Lab spring showcase. This public event concludes our semester-long Story Lab program at the University of Iowa’s Tippie College of Business. I lead the program, which starts with workshops to help students develop their … Read More
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Nick is more than a storyteller. His craft goes beyond telling stories that keep an audience emotionally engaged. Nick delivers truths wrapped in magic that turns words into worlds.
MIRI RODRIGUEZ
MICROSOFT