Monthly Archives: November 2012

As social media talking heads say, content is king. For both B2B and B2C businesses, creating content to share across social channels is increasingly how brands are making the leap from good to great. In recent years studies from MarketingProfs … Read More →

It’s not too late, you know. With Thanksgiving on the horizon, in addition to your family and friends, don’t forget those that your business is most thankful for as well. Beyond your customers and community, be sure to extend thanks … Read More →

What’s new at Facebook these past few weeks? A lot, as it turns out, with new features of all shapes and sizes being added to the billion-member-plus social network. Some, like mobile sharing, have long been on users’ feature wish … Read More →

Words matter. One of my favorite lines from the long-running TV series The West Wing is when speechwriter Toby Ziegler says, “The world can move — or not — by changing some words.” In fact, I confess to liking that … Read More →

This week saw an exciting development from Instagram. The funky photo-sharing social site took a step away from their mobile-only roots — where they’d been named the App Store’s App of the Year and garnered record Android downloads — by … Read More →

Recently I had the privilege of attending my inaugural meeting as a member of the professional advisory board for the University of Iowa’s School of Journalism and Mass Communication. As part of this informative day, our group got to meet … Read More →