Monthly Archives: March 2009

In the movie Family Guy Presents Stewie Griffin: The Untold Story, protagonist Peter Griffin is given a spot on the local news titled “What Really Grinds My Gears.” It is a brief segment where he rants on a trivial happening … Read More


Market Like a Cardinal

March 27, 2009

The red birds debuted the “Play Like a Cardinal” campaign a year or so ago and are wisely continuing it for the upcoming season. It’s pretty easy to be ubiquitous with sports marketing but this campaign really cuts through the … Read More


Say It with Video

March 24, 2009

In our last post we talked about our mantra for employing online video (borrowing a bit from the folks at FTD) — say it with video. We took some of our own advice and used video for our newly added … Read More


As spring break winds down and the kids get ready to return to school, my mind cannot help but merge the two worlds of kids/school and work/social media. Both education and the internet are in a state of flux. Social … Read More


Muppets on Marketing

March 20, 2009

The above scene from The Muppets Take Manhattan is one that Dean and I both hold near and dear for obvious reasons. But there is a very simple truth exposed by Kermit as he helps an all-frog ad agency struggle … Read More


Last weekend I went to the store to buy Monopoly and it was damn hard. If you’ve ventured down the game aisle of late you’ve probably noticed that there are a few more versions of the Parker Brothers classic including … Read More


If you were on Facebook this past weekend you no doubt noticed some changes. About a week or two ago those of us with Facebook (fan) pages were invited to transition our content over to the new format. Late last … Read More


“You’ve got to see this,” said my friend and colleague Don as he slid one of the most engaging pieces of direct mail that I’ve seen in a long time across the table … Hear my quick take in the … Read More


Nick has a knack for making complex topics simple.
Jacey Wilkins, National Institute of Metalworking Skills

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