Monthly Archives: January 2007
Brand Rx for Professional Services
January 30, 2007
Some things you don’t want to see at the doctor’s office: An old, rusty exam table A scary plastic apron hanging on the back of the door A random cart left in the exam room with an old machine on … Read More
Thinking of the Whole Picture
January 13, 2007
The following message from Whole Foods CEO John Mackey was distributed to all team members on November 2, 2006. On the same day, the company warned that sales growth would be slow in the year ahead and that its stock … Read More
The Swing Marketing Advertised
January 9, 2007
If you haven’t seen this already, check out this hilarious take from Project Cartoon. Jaded or frighteningly realistic? You be the judge. This site is also a fun example of letting users under the hood to play around. If you … Read More
Did you know …
January 1, 2007
… that marketing campaigns can sponsor events? I knew companies could but I got introduced to this concept just now on the Rose Bowl where viewers will be treated to the “Built Ford Tough Postgame Show.” I’m not sure how … Read More