Tag Archives: rebels guide to email marketing

jason falls on brand

“Branding today isn’t that different. It’s just harder.” Jason Falls is a branding, digital marketing and PR expert. The founder of Social Media Explorer, author of No Bullshit Social Media and The Rebel’s Guide to Email Marketing, and VP at … Read More


When more stories about what’s new and trendy get reported more often than other stories with relevant and sometimes contradictory data, we blame the “file drawer effect” — as in these other stories get “left in the drawer.” This is … Read More


Email marketing is taking a page from Mark Twain. Despite obituaries from venerable sources such as as The Wall Street Journal, results from marketers in the trenches show us that these reports of email’s death are greatly exaggerated. Leading the … Read More


Nick has a knack for making complex topics simple.
Jacey Wilkins, National Institute of Metalworking Skills

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