Tag Archives: engagement

Stories can be powerful tools for moving people and building brands. This isn’t as easy as it sounds though. Storytelling is both an art and a science. We unpacked all of this and more on this week’s episode of the … Read More →

For the first time in four years I’m not teaching social media marketing to MBAs at the University of Iowa over the summer (fear not — the class will be back this fall). When you teach a topic like social … Read More →