Tag Archives: employee engagement

“How we treat employees relates to how they become brand ambassadors.” Your employees — your people — are one of your biggest brand assets. However, they can only do this if they’re engaged. As the Chief Human Resources Officer at … Read More →

“We want to personify the Watson brand.” But how do you personify a machine? That’s one of the many challenges that Amber Armstrong faces on a daily basis as Director of Digital Amplification, Events, and Demand Generation and Customer Engagement … Read More →

“As marketing leaders, we have to give up control.” As CEO of Marketing Insider Group, author Michael Brenner knows a thing or two about marketing and leadership. With a career ranging from startups to SAP and Nielsen, Brenner helps organizations … Read More →

“I spend a lot of my time at the intersection of branding and social media.” As Global Director of Employee Engagement at Siegel+Gale, Thom Wyatt helps organizations build brands through improvements in employee engagement, corporate culture, and organizational purpose. I … Read More →

This week on Social Brand Chat presented by KXIC we discussed a question via Twitter from Mike Gerholdt: “How do I drive employee engagement on a company blog?” As we’ve discussed before, your employees are one of your organization’s greatest … Read More →