Tag Archives: commitment
Branding Is the New Advertising with Fabian Geyrhalter
January 22, 2018
“Everyone thinks that branding isn’t important today but branding is the new advertising.” Despite media and technology shifts, the brand behind your stories and status updates is more important than ever. We unpacked all of this and more on this … Read More
Building a Commitment Engine for Your Business (Book Review)
January 24, 2013
Commitment. Passion. Culture. Strategy. These big words get bandied about exhaustively in business settings large and small. In some cases these buzzwords get strung together in team meetings in an ill-defined way prompting many to recall that line in The … Read More