Monthly Archives: July 2009

Twitter is blissfully simple. It’s a 140-character micro-blogging service where you follow others’ updates while others follow yours. However this simplicity can leave many businesses in the dark on where to start. As I’ve mentioned before, we tweet for our … Read More →

The biggest secret to blogging is one I learned from the theatre. Let me back up … When people are getting to know me, we inevitably have an exchange where it’s revealed that my academic background is neither in marketing … Read More →

… are hard to write. Just sit down and try sometime. In many forms of writing, including blogging, whittling your big idea into that perfect small package is often the hardest task of all. Take this short post on short … Read More →

As a final act of closure on the holiday weekend, I re-traced the July 4th parade route on my morning run. As I carefully dodged candy wrappers, leaflets, and other giveaway items on the newly swag-encrusted streets (an unseasonal rain … Read More →