Tag Archives: seth godin
Remixing Your Brand’s Story and Content with Judi Holler
June 17, 2019
“Someone’s story is what gets us most.” With a background in improvisational comedy and marketing, Judi Holler is an expert at crafting and remixing fearless stories. She’s also author of the new book Fear Is My Homeboy. We discussed all … Read More
In 100 episodes we’ve had a lot of our expert guests define what branding is. Today we add a new definition to that list. Seth Godin joined me to celebrate, as he said, “showing up 100 times.” I’m happy to … Read More
10 Years of Blogging: Lessons Learned, Looking Ahead
November 11, 2015
“I’ve been blogging for … well, 10 years exactly.” I found myself saying this phrase during a client meeting and was taken a back. It’s true. I have been blogging for 10 years. Almost to the day. I published my … Read More
Make Art, Not Work
July 4, 2013
Each one of us has an artist inside, dying to escape. Recently I found myself using this expression only to have a peer push back a bit, questioning whether or not all of us indeed posses an inner-artist. This caused … Read More
Being Fearless with Strategy
February 7, 2013
In work, as in life, success can be elusive. Adding to matters in our hyper-connected digital culture is the fact that we are bombarded with examples of success left and right. On one hand, this is good as it provides … Read More
How Talkable Is Your Brand?
May 24, 2012
Is your brand social? Are you creating shareable content? Is your brand influential? For all of these questions we ask ourselves about important adjectives that our brands should be, we often miss one of the simplest yet biggest ones of … Read More
Seth Godin Thinks We Are All Weird (Book Review)
October 17, 2011
Remember after the Prisoner of Azkaban, when the Harry Potter books got fat? I thought about this recently as I read the latest from Seth Godin, We Are All Weird. Remember when Seth’s books shrunk? In a bit of literary … Read More