


November 20, 2017
“The biggest problem we marketers face today is trying to be all things to all people.” Andy Cunningham would know. She’s spent her career positioning brands. As the jacket of her book says: “Trust Andy. Steve Jobs did.” That’s right. Andy played … Read More
December 12, 2011
Okay, now that I have your attention, allow me to clarify. I did not have the pleasure of meeting Mr. Jobs. I did, however, have the pleasure of reading Walter Isaacson’s landmark biography on the legendary Apple co-founder and CEO … Read More
A monthly email to help you lead with story in your work.
Nick has a knack for making complex topics simple.
Jacey Wilkins
National Institute of Metalworking Skills