Monthly Archives: April 2014

For years now, marketers have been tossing around phrases like, “content is king” but what does all of this really mean for you and your business? 

This week on Social Brand Chat presented by KXIC we discussed a question from Brando Hills: “How should businesses adapt to social media in 2014?” As social media is ever-changing, many are always curious about what’s next. Let’s chat about this.

Marketers have long lamented the fact that everyone, regardless of department, always has an opinion about marketing. We’ve always told ourselves that this is because marketing is one of the coolest areas to work in an organization, though it’s more … Read More →

If there’s one constant with marketers, it’s that we love to name things. Why talk about integrating your marketing with high-profile events such as the Super Bowl and the Olympics when you could coin a new phrase such as “real-time … Read More →

This week on Social Brand Chat presented by KXIC we discussed a question from Kimberly Kurimski via Google+: “How do I get others to engage with me? Do I need to specialize in one thing?” Social media is supposed to be … Read More →